Olay Hyaluronic Launch
Olay Hyaluronic launch
For Olay’s Hyaluronic launch, we created a spot to show the benefits of this new line, including 24-hour hydration and dewey, glowy skin from day to night. I developed the visual direction and worked closely with our writer to create several scripts. Following the photo and video shoot, I led a team of designers to create 200+ organic, paid and web ads for the launch using the footage and assets from the photoshoot.